Since the technological revolution began, there has been a gradual move toward an online and digital-focused society. In the past year, the Covid-19 pandemic has been driving this transition to app-based living even more quickly. As M-commerce, video calling and mobile gaming are all on the rise, our society is shaping up very differently than we’re used to.
With consumers downloading more than 218 billion mobile apps in 2020, here’s a look at how mobile apps are changing the way we live:
Mobile apps are starting to dominate our time spent online
Studies have shown that consumers are now spending more than 90% of their time on the net using mobile apps. This means that mobile apps are now having a more profound effect than ever before on our daily behaviours and habits.
An increase in M-commerce is changing consumer spending habits
72.9% of e-commerce in the retail sector now occurs in the form of m-commerce. As we use mobile apps to make more transactions, it makes buying and spending an easier and simpler event that can take place anywhere. Consumers no longer have to wait for stores to open to buy their products, nor do they need to be at home with a desktop or laptop, allowing for a time-saving process.
Households are more connected via smart devices
In the current era, living in a smart home is a necessity for many households. The global smart home revenue is predicted to rise to almost US$176 million by 2025. Smart televisions, smart lighting, smart doorbells, smart kitchens and AI assistants that can all be controlled from our mobile apps are all increasing in popularity.
Wearables and smart clothing are also keeping us connected on the go. The drive to stay connected with smart devices is facilitating a move towards increased use of apps to help us in our daily lives.
Cross-platform development makes more apps accessible to a broader range of users
Cross-platform development of mobile apps is facilitating the accessibility of more mobile apps to an increasing number of users. The lower cost and easier replication of coding for these cross-platform apps means that our favourite restaurant or shopping apps are now available on more devices.